IPOS report “social media users in Mexico, Brazil, and China consistently demonstrate the highest level of activity across a variety of social media platforms. “ “Let’s not forget about China, whose giant population of social media users are extremely active. Notice that over 90% of surveyed participants posting at least once a month on WeChat.”

“On the other side of the spectrum, Japan’s social media users are among the least active in the world. In this country, 60% of surveyed participants stating that they never post anything on social media. Besides Twitter, social media users in Japan demonstrate the lowest rate of usage across every major platform.” Read more

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