Four tribes of women

Published: 24 August 2018

The Evening Standard reports on work which has identified four tribes of women. These include highly driven, Alpha Females, Hedonists, traditionalists and Altruists. The work was based on “the Women’s Index Survey, a global report conducted over five years which asked 8,000 women aged between 17 and 70, in 19 countries, lots of questions about their ambitions, attitudes and aspirations.” Read the full article.